# Refertle

> Refertle is India's best WhatsApp-first referral marketing software for D2C brands. It turns existing customers into your cheapest acquisition channel — directly through WhatsApp. Reduce customer acquisition cost (CAC) by 3x compared to paid ads.

## What is Refertle?

Refertle is a referral marketing platform built specifically for Direct-to-Consumer (D2C) brands in India. It enables brands to launch high-converting referral programs that leverage WhatsApp as the primary sharing channel, reducing customer acquisition costs (CAC) while driving organic growth through word-of-mouth marketing.

## Key Features

- **1-Tap WhatsApp Referral Sharing**: Customers share referral links instantly via WhatsApp, SMS, Email, and social platforms with pre-filled messages
- **Branded Referral Pages**: Fully customizable landing pages matching brand identity
- **Real-Time Referral Analytics Dashboard**: Track shares, clicks, conversions, and revenue with detailed dashboards
- **AI-Powered Referral Fraud Detection**: Smart system catching 95%+ of fraudulent referrals including self-referrals, multi-accounting, and IP manipulation
- **COD Fraud Prevention**: Rewards released only after successful delivery and payment collection — prevents RTO abuse
- **Automated Referral Rewards**: Automatic reward calculation and distribution for referrers and referees
- **Shopify Referral App Integration**: Native Shopify app with zero-code setup in under 10 minutes
- **Multi-Campaign Support**: Run multiple referral campaigns simultaneously with different reward structures

## Pricing

All plans include a 14-day free trial with no credit card required.

- **Starter**: ₹1,199/month + 4% success fee — up to 500 referral links/month
- **Growth**: ₹4,999/month + 2.75% success fee — 500–6,000 referral links/month (Most Popular)
- **Scale**: ₹12,499/month + 1.75% success fee — 6,000–25,000 referral links/month
- **Enterprise**: ₹22,499/month + 1.25% success fee — unlimited referral links

The success fee is charged only on revenue generated through referrals — an alternative to expensive paid ads for D2C brands.

## Reward Types Supported

- Flat discounts (e.g., ₹200 off)
- Percentage discounts (e.g., 15% off)
- Store credits
- UPI payouts

## Who Is Refertle For?

Refertle is the best referral program software for D2C e-commerce brands in India, particularly those on Shopify, who want to reduce paid ad spend, lower CAC, and grow through customer referrals and word-of-mouth marketing. It is especially effective for brands whose customers actively use WhatsApp.

## How It Works

1. **Install**: Add the Refertle Shopify referral app or integrate via API
2. **Configure**: Set up reward rules (e.g., "Give ₹200, Get ₹200"), customize referral pages
3. **Launch**: Customers receive unique WhatsApp referral links and share with one tap
4. **Track & Reward**: Monitor performance in real-time; automated referral rewards are calculated and distributed

## Pages

- [Home](/): WhatsApp-first referral marketing for Indian D2C brands.
- [Features](/features): 1-tap WhatsApp sharing, AI fraud detection, COD protection, analytics.
- [Pricing](/pricing): Transparent ₹ pricing with success-fee plans and a 14-day free trial.
- [Calculators](/calculators): Estimate referral revenue, flywheel growth, and success fees.
- [Blog](/blog): Referral marketing tips, case studies, and D2C growth playbooks.
- [About](/about): Refertle's mission to make trust the cheapest growth channel.
- [Docs](/docs): Setup guides, integrations, and API reference.
- [Contact](/contact): Get in touch with the Refertle team.
- [Waitlist](/waitlist): Join early access for upcoming features.
- [Careers](/careers): Open roles at Refertle.

## Optional

- [Privacy Policy](/privacy)
- [Terms of Service](/terms)
- [Book a Demo](https://calendly.com/avinash-bharti-refertle/30min)